The global eCommerce
market has demonstrated explosive growth in the past couple of years and its
future is expected to be booming. In 2017, the global e-retail sales amounted
to 2.3 trillion U.S. dollars and projections show a growth of up to 4.48
trillion U.S. dollars by 2021. This astonishing growth is primarily being
driven by consumers using their mobile devices to acquire goods and services.
In this ultra-competitive
environment, finding and acquiring new customers can be a huge challenge for
merchants. In addition, 53% of adults living in high-income households claim to
be willing to switch brands for the sake of using a coupon.
The challenges for
players in this giant market are key, including customer loyalty, achieving
profitable long-term growth, and choosing the right technology and partners,
among others.
At the same time, the
tremendous evolution of blockchain technology is radically changing the way
many markets operate. Important USPs of blockchain like transparency,
coherence, cost-effectiveness and effective integration with processes at all
levels of the business can bring to the e-commerce market endless
opportunities.
Now, imagine the
explosive combination of e-commerce, blockchain technology, and
cryptocurrencies: the IOU Platform, a true P2P e-commerce loyalty platform on
the blockchain.
It aims at empowering
blockchain Merchants and Consumers with decentralized and secure Peer-to-Peer
technology driving customer satisfaction and loyalty through Merchant’s
trade-able IOUs. IOU Platform can successfully address many of the challenges
of the e-commerce segment.
IOU is launching the IOUX
token and a promising Initial Coin Offering (ICO) campaign. Below you will find
all the relative information on IOU together with the specifics of the ICO
campaign.
E-COMMERCE
LOYALTY
Finding and acquiring new
customers can be a huge challenge. The reasons can be many, but the customer
loyalty stats don’t lie: it’s roughly 500% more expensive to convert new ones
than to keep current customers.
Fetching a new customer
from the clutch of an eminent competitor is like an everlasting headache for
marketers5.
When it comes to
personalized online experiences in the US, the most popular [factors] were
website optimized by the device (desktop, tablet, mobile) (64%) and promotional
offers for items the customer is strongly considering (59%)6.
An interesting finding:
53% of adults living in high-income households are willing to switch brands for
the sake of using a coupon7. This leads us to a major issue: the challenges
that e-commerce faces.
IOU
PLATFORM: THE ULTIMATE COMBINATION
Now, imagine the
explosive combination of e-commerce with blockchain technology and
cryptocurrencies: the IOU Platform.
IOU is a true P2P
e-commerce loyalty platform on blockchain
It aims at empowering
blockchain Merchants and Consumers with decentralized and secure Peer-to-Peer
technology driving customer satisfaction and loyalty through Merchant’s
trade-able IOUs.
HOW
IT WORKS
IOU offers complete
transparency utilizing Blockchain for its Group Loyalty offers with clear
visibility, security, speed of processing and traceability of transactions
through the decentralized register of all sources.
IOU is Offering Merchants
and Consumers clear advantages over the traditional e-commerce environment
making transactions Cost-Effective and Secure while building ultimate trust
between Merchants and Consumers. Rating mechanism would boost a trust even
further.
Cost-effectiveness of
transactions and global reach of consumers beat the conventional digital
payment methods as it removes the middlemen/payment processors that take a big
cut.
Not only consumers would
feel secure and get significant savings but also, they could use their
purchased IOUs as actual monetary assets which they will be able to trade with
other consumers or sell on the exchange. This is a tremendous benefit of IOU
Platform.
Loyalty factor is another
huge benefit allowing both consumers and merchants to get rewarded for
generating top rated, quality offers and transactions on IOU Exchange.
Merchants and Consumers will be able to donate some IOUs for those in need and
get rewarded for philanthropic activities. The company would also place
donation requests on special causes and would reward Merchants and Consumers,
as well as match such donations to benefit those causes.
TEAM
For More Information About IOU , Below :
My
Profil Bitcointalk : https://bitcointalk.org/index.php?action=profile;u=2183815;sa=summary
Address
: 0x1CA8a1B166F6Df2015fdC26530Df182A7b5E9C0a
My
Username Bitcointalk : Perorin9999
Comments
Post a Comment